Architects and Designers Should Take the Lead in Creating Immersive Environments


“Search History” exhibition, a project by Space Popular in 2022 at MAXXI Museum in Rome. Image © Space Popular

“Search History” exhibition, a project by Space Popular in 2022 at MAXXI Museum in Rome. Image © Space Popular

For the past year, I have been in conversation with architects and designers who are involved in the creation of immersive environments. They see themselves as naturally responsible for leading the construction of these environments, and this should serve as a reminder that architects have the potential to take on this role. 

Despite how obvious it might sound, the metaverse has mostly been designed by developers and graphic designers, Therefore, it should work as a wake-up call for architects to be involved since they have skills particularly apt for it.

Whether the metaverse can be utilized as a narrative to claim a changing role for architects remains to be seen, but 2023 could be the year.

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